Marketing Plan: Catch Our Breath

Creators: Sophia Anderson, Maria Botello, Megan Callaghan, Elena Dressel, William Liu and Lily Zhao Course: Consumer Behavior (Steffel) Abstract: In this presentation, the goal was to leverage course learnings to develop a marketing plan for an initiative for a Boston business that will address a consumer-related challenge and give back to the community….

Redesign of Bathroom and Creation of Elevator for Old West Church

Creators: Karim Safadi, Darren Mahoney, Sam Colao, Nicole Khoury, Deval Desai and Carrey Tassel Course: Engineering Project Management (Bleakney) Abstract: Through this project, we came up with a solution to make the Old West Church ADA compliant and more inclusive through the redesign of bathrooms and adding handicap access to all main floors, and create…

Old West Church Food Forest

Creators: Adam Dolce, Nathaniel Fallon, Claudia Moericke, Collin Mullen, Ruihan Wang and Abbygail Yeomans Course: Consumer Behavior (Steffel) Abstract: In this presentation, the goal was to leverage course learnings to develop a marketing plan for an initiative for a Boston business that will address a consumer-related challenge and give back to the community….

Food Waste Lesson Plan

Creators: Kathleen Clemenz, McKenzie Hosey and Tara Milani Course: Food Justice & Social Change (Berkey) Abstract: This artifact is the lesson plan from our workshop with Citizen Schools. Students conducted 1-hour long workshops on an aspect of food justice with middle schoolers….

Anderson Drift Racing Final Deliverable

Creators: Mateusz Wilder, George Wright, Theodore Beaudet, Neeraj Bharwani and Henry Hand Course: Management Consulting in Organizations (Odom) Abstract: This final deliverable represents the successful client engagement students had working with Anderson Drift Racing. The client’s ask was for a marketing expansion plan with the goal of attracting sponsor and fan interest for the automotive…