Apprentice Learning Presentation

Creators: Crystal Camp; Hope Belvit; Mishell Cardenas Espinosa; Mohammed Al-Qasmi Course: MKTG 2301 Marketing and Society Final pro-social marketing plan presentation for Apprentice Learning…

CFA Marketing Presentation

Creators: Simran Israni, Bailey Klafehn, Grant Lee, Erin Kim, and Archana Kulkarni Course: MKTG 2301 Marketing and Society Final pro-social marketing project presentation for Climate Finance Action….

Revision Energy Marketing Presentation

Creators: Abigail Tress; Abbygail Yeomans; Abigail Uy; Haoxuan Xiao; Olivia Virzi Course: MKTG 2301 Marketing and Society Final pro-social marketing project presentation for Revision Energy…

sySTEMic Flow Marketing Proposal

Creators: Kelsey Dillon, Steven Chambers, Erin Devereux, Dominique Coslett, Emily English, and Yu Sheng Cheng Course: Marketing and Society (Grinstein) Abstract: We worked with sySTEMic Flow. sySTEMic Flow exists to inspire and support young Girls and Women of Color who wish to attain academic degrees in the fields of Science, Technology, Engineering and Mathematics (STEM)….

Recommendations for the Black Cotton Club

Creators: Tess McCallum, Aimee LaRochelle, Mark Moris Kohen, Ilisa Kothary, Nicolas Orssich and Tara Levine Course: Marketing and Society (Grinstein) Abstract: Students created a marketing plan and presentation for the Black Cotton Club, a Boston based creative community. The plan included semester-long market research to create recommendations for the Black Cotton Club to increase turnout…

Northeastern University Sexual Assault Response Coalition (NU SARC) Rebranding Initiative

Creators: Hannah Guarino, Erica Entz, Nathaniel Goss, Nicole Goncalves Course: Marketing and Society (Grinstein) Abstract: Students created a marketing plan/presentation for Northeastern University Sexual Assault Response Coalition (NU SARC). The plan included extensive semester-long research to create a plan for NU SARC to combat their low awareness and membership….

Raising a Reader Project Proposal

Raising a Reader Project Proposal Creator: Mariola Johnson, Cara Jennings, Earnest Kim, Maelle Jeanty, & Riha Khan. This is a project proposal for our collaboration with the Massachusetts organization Raising a Reader. In this proposal, we outline some goals to better understand our target market and potential market research ideas. Raising a Reader Project Proposal (i) Definition of…

Boston Building Resources Project Proposal

Boston Building Resources Project Proposal Creator: Alexandra Papermaster, Nadia Naeem, Teema Sawas, Eva Samper-Mateu, & Mitchell Lee This project proposal for Boston Building Resources, located in Roxbury, demonstrates our thoughts on how our team would increase kitchen sales for their for-profit kitchen sales sector. Boston Building Resources (BBR) has experienced declining kitchen sales for the past 2-3 years….